Moby is currently matching donations to Los Angeles NPR affiliate KCRW, up to $10,000. The donation match began Tuesday (May 6) and extends through midnight on Wednesday.
“As we all know, public radio is in grave danger right now,” the electronic artist says in an ad currently airing on the station about this donation match. “If you care about KCRW; if you care about public radio and about free access to music and information, this is a very important moment to act.”
This special effort happens amid KCRW’s annual spring pledge drive, which this year has been titled “Mission Critical” due to an executive order signed last week by President Trump that directed the board of directors at the Corporation for Public Broadcasting to “cease federal funding for NPR and PBS,” the nation’s primary public broadcasters. The order was made on the claim of ideological bias by NPR and PBS.
As reported by Billboard last week, this move follows a pattern of Trump leveraging executive powers to defund or dismantle institutions he deems oppositional, including cultural and educational organizations like the Kennedy Center and National Endowment for the Humanities. The legality of Trump’s order is in question, however, as CPB is a private nonprofit entity and not a federal agency.
In any case, KCRW’s chief development officer Jill Smayo tells Billboard that “the funding for public media, both NPR and PBS, is in flux right now… We’re not exactly sure what’s going to happen at this point. It’s evolving. The Corporation for Public Broadcasting is investigating more what this truly means and what will come of this, but what is at stake for KCRW specifically is $1.3 million dollars annually that we receive from the Corporation for Public Broadcasting.”
Such “challenge grants” like Moby’s current $10,00 offer are a common element of KCRW pledge drives, with various public figures, often musicians, actors and other artists, making the offer in order to incentivize donations. As part of Moby’s offer, one person who donates will win tickets to performances he’s doing as part of the Cercle Odyssey tour in downtown Los Angeles on Friday, May 9. The musician also relaunched his MobyGratis sound library, which offers creators high-quality, royalty free music to use in projects.
“We’re very grateful for his belief that KCRW is a treasure for the curious and the artistic and worthy of supporting,” says Smayo. The Mission Critical spring pledge drive extends through May.