KQ Entertainment, the home to K-Pop supergroup ATEEZ, and AEG Presents are entering a multi-year strategic partnership, the companies announced Wednesday morning.
Through the deal, AEG will oversee production of all of ATEEZ’s touring activities worldwide. The company worked with the chart-topping group on the North American leg of their recent world tour, Towards The Light: Will To Power, which stopped at L.A.’s BMO Stadium for two sold out shows and sold out shows at Globe Life Field in Texas and and New York’s Citi Field. The North American leg of the tour drew more than 200,000 people, according to a release.
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The eight-member boy group has been busy over the last year including making history as the first K-Pop boy group to perform at Coachella and earning their second No. 1 hit with their recent release, Golden Hour: Part 2. The “Ice on My Teeth” singers, who just wrapped a sold-out European leg of their world tour, were awarded the iHeartRadio Music award for K-Pop artist of the year on Monday night. Group member Seonghwa also made his runway debut during Isabel Marant’s Paris Fashion Week show.
ATEEZ, KQ’s first idol group, remains the company’s largest act, with rising boy group xikers and producers Eden and Maddox also signed to the label. ATEEZ signed to RCA Records in the U.S. in 2019.
“It makes me so proud to see that KQ itself has grown,” ATEEZ member Yunho previously told The Hollywood Reporter during promotions for their Coachella performance. “To know that we have contributed to that growth … it makes me so honored.”
